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Welcome to The Sniff Perfume Podcast where we take a deep dive into things fragrance and scent related, shining the spotlight on niche and artisan perfumes, the creators and their stories.
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Monday May 23, 2022
Monday May 23, 2022
We talk to Claire Sokell Thompson from luxury fragrance brand Electimuss to discover what it takes to build a high class, high price brand from the ground up. What do your customers want when they are paying a high price for the scent? And how do you ensure that they remain satisfied? Is the market over saturated, and if so, how do you ensure that your brand stands out? We discuss all this and more in this wide-ranging discussion.
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